Even though their marquee name has played sparingly, the founders of the Big3 are happy that the quality of play is getting better as the league reaches the midpoint of its season.
The 3-on-3 league featuring former NBA players, which was founded by rapper/actor Ice Cube and entertainment executive Jeff Kwatinetz, heads to Chicago on Sunday after drawing 12,435 fans in Philadelphia last weekend.
“We always said if this became a league about nostalgia, then it would be a flash in the pan. If it became a league about credible and competitive sports, it would stand the test of time and only get better,” Kwatinetz said Wednesday during a conference call. “You are seeing a huge emphasis on defense. These teams are not letting people walk to the hoop and score.”
While all four games in Philadelphia were decided by seven points or fewer, the…